LA Fitness - 40 Years
LA Fitness — 2025 National TV Campaign
We produced the hero spot for LA Fitness' 2025 national campaign — a broadcast-ready commercial that aired across major networks including ESPN. The campaign also generated over 15 million impressions across YouTube and Instagram.
In addition to driving performance, we delivered the production for over $250K less than LA Fitness' previous agency — while exceeding their prior results in reach and engagement. The spot focused on high-energy, authentic gym moments designed to inspire action and align with LA Fitness’ evolving brand vision.